We currently offer sponsored posts and basic site wide banner display advertising opportunities on all of our blog post content, past and present, to any business or organization wanting to reach a niche audience, one that particularly relates to and is interested in birdwatching, nature, and outdoor photography.
Banner Display Ads
Up to four rotating banner ad locations are available for advertising in our blog post content, excluding any currently running sponsored blog posts (see below), after the 2nd paragraph (location 1), 7th paragraph (location 2), 12th paragraph (location 3), and 17th paragraph (location 4) on our long-form content, with one additional ad spot located at the bottom of the page (location 5), after the blog post content.
Occasionally, shorter blog posts will be written once in a while, however, as various content topics sometimes dictate a shorter article, and, as a result, these particular posts might have only two ad locations in the content portion of the page showing, depending on the actual length of the article, but the ad location at the bottom of the page, after the content, shows on all blog posts.
Each banner display ad location has 5 rotating spots available, all weighted evenly and randomly displayed as such.
Banner pixel sizes for mobile device ads are up to 900 wide x 450 high and up to 900 wide x 225 high for desktop ads; both need to be small files for fast loading in a JPEG format.
We offer ad design services to put an advertisement graphic together for you for a one-time fee of $75 per ad graphic.
Banner display ads can be either static, the preferred format, or animated GIFs, but animated banners need to be pre-approved and do have a small additional fee (see below).
An advertiser can purchase as many of the available banner display ad spots for any of the available, currently running ad locations, increasing their visibility overall.
The current static banner monthly ad rates are as follows for 1 ad spot per location (animated GIF banners ad $20 to these prices)
location 1, 1 ad spot (after paragraph 2) $65
location 2, 1 ad spot (after paragraph 7) $65
location 3, 1 ad spot (after paragraph 12) $45
location 4, 1 ad spot (after paragraph 17) $45
location 5, 1 ad spot (after posted content) $25
Sponsored Posts
We offer sponsored post opportunities for advertisers looking to highlight their products and services on our website in both a written and displayed manner that grabs more attention than display ads, with the product being worked into the post in some manner.
The sponsored post section details your product or service by way of a small write-up and picture, usually a short paragraph or two in a section labeled ‘This Blog Post Is Sponsored By Your Business Name,’ and all the sponsored post text will be in italics and a slightly different background color so the section stands out to our readers as a sponsored post section of the blog post.
Sponsored posts are for individual blog posts and don’t run on all the blog posts at the same time like a simple display ad does, but it gives the advertiser a much greater level of exposure and works best when the product or service is highly relatable to what the blog post is about, i.e., binoculars on a post about birds or birdwatching, for example.
Each blog posts is limited to only 1 sponsored post section, and no display ads from other advertisers will run on that particular post while it is being sponsored.
Sponsored blog posts are $950 per month, $2,250 for three months, $3,600 for 6 months, or $6,000 for 12 months. The multiple-month discount can be applied to 1 blog post for multiple months or 1 month with multiple blog posts.
General Information
We don’t and cannot guarantee results of any kind from advertising with us; no website can. We do, however, have a very niche-focused audience that we’ve been building since November 2017, which loves birdwatching, nature, and outdoor photography, so if you have a product or service relating to such an audience, our rates are very reasonable, and we do all that we can to get eyes on our website, both from our blog posts, past and present, and our social media outlets driving traffic back to our website.
The integrity of our website for our readers is our highest priority and, as such, we do reserve the right to refuse any advertising that doesn’t align with our website’s purpose regarding birdwatching, nature, or outdoor photography, or anything else that might detract readers from visiting or returning to our website.
Advertisements run on a monthly basis, starting on the 1st day of the month and going through the last day of the month.
Payments are due before the 1st day of the month the advertisement or sponsored post is expected to run.
If you have any questions or want to set up an advertising campaign on our website, contact us for more information about any of the options listed above, or if you want to work up something unique for your business not currently listed, we are happy to work with you to help get your business the exposure it deserves.